Facebook Ads Lead Generation for Mortgage Brokers
Stop relying on referrals and inconsistent lead sources. We help mortgage brokers generate exclusive, high-intent mortgage leads every week using precision-targeted Facebook & Instagram campaigns.
Targeted Reach. Predictable Growth.
Turn Facebook Into Your #1 Lead Source
We don’t just run ads — we build automated client acquisition systems for mortgage brokers. Using Facebook’s powerful intent + demographic targeting, we position your offer in front of borrowers right when they’re:
Purchasing their first home
Refinancing to reduce payments
Investing in property
Renewing their mortgage term
What’s Included
Everything You Need to Generate Mortgage Leads on Demand
A complete lead generation ecosystem built to keep your pipeline full — consistently.
Ad Creative & Copy
Scroll-Stopping Creative That Converts. We design high-performing images, reels, and copy optimized for mortgage buyers built to earn attention and clicks.
- Mortgage industry messaging
- High-trust positioning
- Conversion-driven copywriting
Audience Targeting
Reach Borrowers That Match Your Ideal Profile. We target people using location, income indicators, interests, behaviors, and life events.
- First-time home buyers
- Refinancers & renewals
- Investors & self-employed borrowers
Lead Forms & Funnels
Frictionless Lead Capture. We set up mobile-optimized lead forms and landing flows designed to maximize conversion rate with minimal drop-off.
- Quick signup process
- Trust-building questions
- Higher lead quality filters
Automated Follow-Up
Speed-to-Lead Wins Deals. We build instant SMS + email follow-ups so leads don’t go cold and you don’t lose deals to competitors.
- Immediate responses
- Nurture sequences
- Appointment prompts
A/B Testing
Lower Cost Per Lead Over Time. We continuously test creatives, offers, hooks, and targeting to increase performance.
- Multiple angles tested
- Creative rotation
- Lead quality improvement
Real-time Reporting
Full Transparency. No Confusion. Access dashboards showing leads, cost per lead, booked calls, and ROAS.
- Weekly performance insights
- Data-led decisions
- Clear tracking
Our Process
From Onboarding to Leads in 4 Steps
01
Audit & Strategy
We assess your market competition, pricing, and define your ideal borrower profile.
02
Setup & Build
We build ad account structure, pixel tracking, & custom creative assets built for your city + niche.
03
Launch
Campaigns go live and we monitor closely to ensure correct tracking + early optimization.
04
Scale & Optimize
We scale winners, cut losers, refine targeting, and maximize lead volume + quality.
Pricing plan
Specialize in crafting stunning, unique websites tailored specifically for mortgage brokers and agents.
Why FACEBOOK ADS Work for Mortgages
Pinpoint Accuracy
Target people using life events and behaviors that indicate they’re planning to buy or refinance.
Cost Efficiency
Often cheaper than Google while allowing you to reach people before they start searching.
Visual Storytelling
Build trust by showing testimonials, client wins, home visuals, and your personal brand.
Frequently Asked Questions
We recommend at least $550/month in ad spend to generate enough data for effective optimization and consistent lead flow.
Yes — 100% exclusive leads. These are generated directly through your campaigns and sent only to your business (not sold to 5 brokers like aggregators).
You can start receiving leads within 24–48 hours, and results typically improve over the first 2–4 weeks as we optimize.
